Open the packet before you read anything else. Forty years of the same formula.
Cancel anytime. Delivered fresh each month.
“We know what your mother cooked.— Durga Masala, INA Market, New Delhi
We’ve been grinding it since 1985.”
Red Chilli Powder is a foundational North Indian spice made from ground dry red chillies — where freshness, heat, and purity define quality. Unlike generic blends that add starch or filler seeds, this is pure red chilli — ground fresh, not stockpiled.
It is a base spice, used in almost every Indian dish — from dals to curries to chutneys.
Key characteristics: • Fine, smooth texture — no grit, ideal for even dispersion • Visible specks of whole chilli fragments — indicates minimal processing • Aroma: Sharp, smoky, with lingering spice notes — not dusty or stale • Taste: Bold, spicy, with slight sweetness — no bitterness or chemical aftertaste
Best used in: • Dal Tadka • Curry Gravies (chicken, paneer, vegetable) • Marinades (for tikka, kebabs) • Chutneys (coconut, mint, onion) • Rice Dishes (pulao, biryani)
Pro Tip: Always store red chilli powder in an airtight container away from light and heat. Use within 3 months of opening for peak aroma. For best results, buy small quantities frequently — freshness fades faster than other spices.
Add at the start to bloom the spices and release their essential oils for maximum depth.
Mix with yogurt, oil, and citrus. Rest minimum 2 hours — overnight for meat.
A pinch added at the end preserves volatile aromatics that high heat destroys.
Cool, dry, away from sunlight. Use within 12 months for full potency.
100% . Stone-ground at our chakki in INA Market, New Delhi.
No fillers. No artificial colour. No preservatives.
What you see is the natural colour of the spice.
₹60.00
Biryani Masala
₹240.00
We do not use the "organic" certification label — not because our standards are lower, but because certification in India is inconsistent. What we guarantee: no pesticides in the grinding process, direct sourcing from known farmers, and zero synthetic additives of any kind.
We grind in small batches and dispatch within 1–2 days of grinding. Unlike supermarket spices that may have been sitting in warehouses for months, what you receive has been freshly processed at our INA Market chakki.
Keep in a sealed container, away from direct sunlight, heat, and moisture. A kitchen cupboard (not near the stove) is ideal. Shelf life is 12 months from date of grinding for full potency.
Absolutely. We have supplied chefs, caterers, and restaurants from INA Market for decades. WhatsApp us directly for bulk pricing and custom packaging.
We replace it. Send us a photo on WhatsApp and we will dispatch a replacement with no questions asked.
Plus early access to new blends and recipes from INA Market.
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